Felise Eber News

Agents: Put Public Relations to Work For You

Written By: ExposeYourSelfPR.com
Thursday, April 10, 2014

Historically, in the real estate industry, the work of public >

Working on your own public >

Ensuring that your name is synonymous with real estate knowledge and community support is paramount to creating a brand that is seen in a favorable light. Ultimately, if done correctly, long term public >

The keys to being successful in your public >

With this in mind, here are some tips to get started:

1 - Identify the media outlets you wish to be highlighted in. Identify both local outlets, like your local newspaper including online newspapers and also identify real estate industry focused outlets. Getting quoted in a story in your local paper will show the people in the area you serve that you are a valuable source of information. Getting quoted in a story that is published in an industry outlet, like Inman news, creates credibility on a larger scale. The larger the audience of the outlet, the more credible you become. Think about it - the impact of being quoted on Channel 5 news is more impactful than a quote in a Patch.com story. Getting your name associated with a story on a highly trafficked industry >

2 - Start reaching out to the publishers, editors and reporters of the outlets you have identified. Dont just introduce yourself but tell them why you are a great source for any real estate >

3 - Get involved in your community Many agents do things all of the time that contribute to the wellness of their communities but often times dont tell anyone about it. Write a press >

These tips are a great starting point in harnessing the power of public >

For More Information, visit: ExposeYourSelfPR.com.

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